Princess Cruises “Come Back New”

By 2martins 11 months ago
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Princess Cruises "Come Back New" from g2tv ltd on Vimeo.

For Princess Cruises “Come Back New” campaign they wanted to tell the story of a couples’ first time experience of the holiday experience on their ships. So we created a social media campaign on Facebook and Twitter to find the perfect couple to follow and document their experience.

The result was a powerful film with a strong brand narrative that appealed to the desired market of “new to cruise”

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